Welcome again to the next post regarding affiliate marketing. In the first post, we talked about affiliate marketing's pros and cons. Today, we will cover every critical element you should know before stepping into the affiliate game in 2021.

Affiliate marketing comes down to four key elements. In this post, we go through all four elements - let's understand the basics of those key elements.

Offers - The product/service you need to promote

There are many niches. As mentioned in the previous part, you can start finding the niches on Amazon, Clickbank, Walmart or even private affiliate networks. Keep in mind that private affiliate networks can help you make more money in the affiliate industry. You get access to the most exclusive and hidden affiliate offers in those private affiliate networks. The first key element of the affiliate world is offer. 

Let's take an example and find the winning offer in a particular niche. First of all, we will look at the private affiliate network - Leadbit. This network has offers only in dating, iGaming, finances, Nutra and Sweepstakes. Every veteran in the affiliate space will tell you that beginners have to start with tier-2 and lower-tier countries. Let's browse "Nutra by COD" category, and you'll see many offers for tier-2 and tier-3 countries. Even in the EU, tier-2 countries work perfectly for affiliate offers. Now you have hundreds of offers to promote on any platform (check the image below - it's a little sneak peek of Nutra offers for tier-2 countries on Leadbit).

Traffic sources - choose wisely.

You may know that there are different types of traffic sources. A beginner needs to choose the traffic source wisely and stick to it. Let's get straight to the points - there are six primary traffic sources (check the image below - it's a macro-description of traffic sources made by Voluum).

• Pop traffic - traffic comes from low-tier web pages, so you expect low-quality traffic. The bounce rate will be very high, but still, traffic is very cheap so you may take converting offers with pop traffic to the moon.
   
• Push traffic - the same could be said about push traffic. Traffic comes from push notification that internet users install via Google Chrome or other browsers. Cheap traffic, so the quality is very low.
   
• Native traffic - You'll get traffic from very high-quality websites like Forbes, NY Times, etc. Native traffic is the most powerful and popular source on the internet, so the price and competition are very high.
   
• Search traffic - Most traffic comes from websites ranked in Google. It may not be high quality like Forbes, but search traffic is still very powerful - so the price is also high.
   
• Social traffic - Getting traffic from your favorite social networks like Facebook, Instagram,